Oreo – eCommerce

Magento Managed Services for a century-old cookie brand.

Platforms

Industry

Food

A leader in the cookie industry since 1912

Oreo is one of the world-renowned and loved cookie brands with a rich legacy of 110+ years in the market. The brand is now owned by a global snack brand, Mondelez, which has a market in 150+ countries and operations in 80+ countries.

Challenges

Oreo was not getting the value out of its existing Magento partner agency. The lack of ability to identify areas of improvement and not being proactive in gearing up the site to take on challenges resulted in a struggling growth graph.

The cookie brand has relied on Adobe Commerce (Magento) as its eCommerce platform to power its online store. The brand was looking for a dedicated Magento managed services provider to offload responsibilities like support, maintenance, and rolling out new features to the market.

Solutions

Magento Managed Services

A dedicated managed services team of Ziffity takes care of areas like version upgrades, integrations, module customizations, and more.

Version Upgrade

The online store, which was running on an older version of Magento 2, was upgraded to 2.4.x. The upgrade helps the brand harness the heightened security, faster performance, and other handy improvements that come with the new version.

Custom Modules

To enhance the storefront experience for shoppers, the brand added 20+ third-party modules for functionalities like payments, fulfillment, user login, and so on. As a managed services partner, Ziffity takes care of the maintenance, upgrades, and customization of these extensions, ensuring the front-end experience is flawless across the website.

RoadMap

Managed Services

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