October 2016

How do you champion B2B eCommerce initiative?

Forrester estimates that B2B eCommerce will top $1.1 trillion and account for 12.1% of all B2B sales in the US by 2020. While the opportunity is big for everyone involved, there are quite a number of challenges across management, technology and people in getting a B2B ecommerce project approved. And if you are one of them who believes B2B eCommerce is beneficial for your organization and wants to champion it, here are few tips on how to get over the challenges.

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